September 28, 2010 / Video

Mariner High shows yearbook videos don’t have to be fancy

Written by Evan Blackwell, CJE

Maybe your yearbook staff has thought about producing a YouTube or Facebook video before to promote the book, but then skipped on the idea because you thought it would be too difficult, or too time-consuming.

Take a look at this yearbook video from some guys at Mariner High School in Cape Coral, Fla. As they show, sometimes the videos can just be fun, simple, and maybe even a little crazy.

That said, we admit we’re not exactly sure what’s going on with the Mariner guys in this video. But notice they did cover the most important components – they told people to buy, gave them the price and told them where to pick up the yearbook.


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Evan Blackwell, CJE

Evan Blackwell, CJE, is the Marketing Automation Supervisor for Walsworth. He's been a writer, editor and web content specialist for Walsworth for the past 15+ years, and is the author of the Yearbook Suite's "The Art of the Interview" unit. Prior to joining Walsworth, Blackwell spent five years as an award-winning newspaper and magazine journalist. He holds a bachelor’s degree in journalism from the University of Kansas.