Each section should have its own look. This look is created by designing elements that will be repeated on every spread in the section. This repetition makes the spreads in the section hold together. They become unified.
Yearbooks are made up of 16-page signatures, always beginning with a right-hand page and ending with a left-hand page. In the printing process, a signature is a large sheet of paper on which eight pages (a flat) are printed on each side. After both sides have been printed, the sheet is folded and cut so the pages are in book form.
This effect involves placing a single image across multiple frames.
Our yearbook concept is not new. We are following the workshop adage: yearbooks should echo the year, the school, the students. And yet, something is changing.
Mall crawling is an inexpensive means to collect ideas for yearbooks
Teens are familiar with their local mall — the location of their favorite stores, favorite eating spots and the best places to hang with their friends.
Each year, advisers and staffs work to develop a theme to unify their yearbook and make it a reflection of the school and students during that particular year. This is one of the most daunting tasks of the entire production process. Themes do not magically appear. It takes thought and hard work. And theme development itself has a process.
The agenda at a summer yearbook workshop usually allows time for fun and games. Playing “beat the clock” with the cover designer, however, should not be one of them.
For yearbook journalists, a primary objective is to tell the complete story of the year and infographics are an effective method of increasing in-depth coverage.
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