In his latest column, Walsworth's Jim Jordan explains how the Adviser Mentor Program helps new yearbook advisers by providing a friend to guide and encourage them.
The holidays are over, and most schools are back in class this week. That means yearbook staffs will be back at work. Sometimes it can be hard to immediately jump back in after a couple weeks off and hit the ground running. But with half the year gone and deadlines approaching for many staffs, there’s…
Covering the annual homecoming football game is standard business for yearbook staffs. Finding a unique, meaningful story from the event becomes the challenge. That won’t be an issue this year for the staff at Walsworth Yearbooks school Fossil Ridge High School in Keller, Texas. On Sept. 9, at halftime of Fossil Ridge’s homecoming game, football…
All-inclusive coverage, where every student in a school is mentioned in the yearbook, is a common goal for yearbook staffs. But imagine a school of more than 1,200 students where nearly half the student body works for the yearbook staff. That’s the reality for Creekside Middle School in Carmel, Indiana, and Scott Chelli, yearbook adviser.…
This Memorial Day holiday weekend symbolizes the unofficial arrival of summer to most people. Many schools have already let out for the year, but the coverage by your yearbook staff doesn’t have to grind to a halt for the next few months. Student life will keep going over the summer, so your yearbook coverage should…
Open up some random photo folders on your computers and look carefully at the pictures saved for your yearbook. Do you notice that many photos are of one person? This is particularly noticeable in certain sports such as golf, tennis and swimming. Having one person in a photograph is great. More than likely, this person…
Coming up with an interesting angle for a yearbook story can often be a challenge. Either the angle is too vague, or too specific, and it’s nearly impossible to cover the story. Finding an angle that’s just right will help with writing the story later on. But many writers find themselves stumped when it comes…
As the 2016 school year is nearing an end, your yearbook staff may already have a plan for including coverage in your book of the year’s most memorable news events. However many staffs don’t have the time and resources to cover the year’s biggest national news stories. Which is where Walsworth Yearbooks can help with…
When your yearbook staff got organized for this year and mapped out the coverage for this year’s book, hopefully you set out a plan for what you wanted to cover and how you planned to cover it. Now about halfway through the school year, you can see how that plan is coming together. In the…
On the first full day of sessions at the JEA/NSPA Fall National High School Journalism Convention in Orlando, Walsworth Journalism Specialist Mike Taylor and Martha Akers, JEA’s 2005 Yearbook Adviser of the Year, told a large crowd of yearbook students and advisers that it was time to start spicing up their books with non-traditional coverage.…
Walsworth Yearbooks provides all kinds of amazing marketing tools to help you improve sales. You can find them on this site, over in the Marketing Your Book section. In addition to all those resources, one of the easiest ways to increase your book sales is to diversify your coverage and promote it. This post covers…
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