Caught Our Eye

Pull quote – Incorporating typography as a thematic design element can add points of interest that can further explain the coverage on the spread. The pull quote in the upper left corner of this spread was pulled from the feature story and supports the dominant image. The effective use of color visually ties it to the headline of the feature story. Probably the greatest asset of the spread is the purposeful wide margins around the edges that were used in the design theme. This design element allows the viewer to enter the spread at multiple points. Like the pull quote, using position, size, color and white space around the type can guide the viewer to read important points of view.

– written by Brad Cook, adviser, Gresham High School