We’re now only a few weeks away from one of the biggest online shopping days of the year, and Walsworth Yearbooks is helping staffs get ready. Known as Cyber Monday, the Monday after Thanksgiving has become a day where people look for great online-only deals and sales. Billions of dollars are spent each year in…
High school football is big in Texas, and the yearbook staff at Timber Creek High School in Fort Worth used a fun, clever idea to spread awareness of their yearbook sales this season. The staff created fans to hand out to the spectators at the first game of the season, while it was still hot…
Teenagers talk a lot, so let’s train them to use their gift of gab to sell business ads. If your staff sells business ads, you face the challenge of giving your students the confidence and poise they need to approach the owners and managers of your local business community.
To make money, it’s been said yearbook staffs should sell their products – yearbooks, ads and options – and not candy bars and car washes. If your yearbook staff has a great annual fundraiser that your school enjoys, stick with it. But if it’s time to venture into or improve your business ad sales, these tips should get your staff organized and increase their confidence.
Having trouble keeping down the costs for your yearbook? Want to give parents a fun way to show off how cute their teenager was as a baby? Sell eighth grade baby ads!
Your yearbook program needs revenue. That precious money can come from a variety of places. Sales of the book, obviously, are the most important, and creative fundraisers can supplement the budget, but ad sales are a vital piece of the pie that you might not be maximizing.
With Walsworth’s new campaign, we want to encourage and nurture the yearbook tradition, and help boost sales at the same time. But we need your help to get it done! Find out how…
Have all of your staff members role-play the ad sales contacts.
Writing, designing and creating your yeabook is a daunting task each year, and typically the one that gets the most attention. But it is only part of the job.
Once you have your sales assignment and know the places you are going to try to sell an ad, it is time to do your homework. Never walk into a business unprepared.