three students sitting at a table and looking at a pile of yearbooks

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Jill Chittum

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Marketing

August 9, 2022 / Marketing

Put some PEP in your marketing! With digital engagement and marketing at an all-time high, it is more important than ever that you reach parents where they already are – their inbox! Email is proven-effective and one of the best ways to reach your buyers. Walsworth makes it easy for you with our Parent Email…

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cheerleaders in red uniforms performing on the football field with their tiger mascot dancing with them
July 26, 2022 / Marketing

The start of each new school year comes with a new, fresh outlook on yearbook and yearbook marketing. We have updated our 2022-23 social media calendar to help you take your marketing to the next level. Each month is designed with a variety of daily posts that encourage your staff to engage with your school…

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A photo of multiple students surrounding a yearbook and smiling
May 17, 2022 / Marketing

Yearbook distribution is one of the most exciting moments of the year. FINALLY, your student body gets to see what you’ve been hard at work on for the entire year. But along with the excitement can live stress over the logistics of distributing books. So much paper from all the purchaser lists you print out.…

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An ad for the Yearbook Angel Program.
March 25, 2022 / Marketing

Second grade teacher Jacki Lugg is close to finishing her third year as the elementary school yearbook adviser at Mullica Township Elementary School in Elwood, New Jersey. This year, her community astounded her with their generosity. It’s not like she wasn’t expecting any donations. Lugg said she’d had a few people approach her about donating…

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November 10, 2021 / Marketing / Staff Fun

Updated by Walsworth Yearbooks The next two months can be some of the busiest of the year for your yearbook staff as you race to get pages done before winter break, while also mixing in valuable time with family and friends around the holidays. But the holiday season is also the perfect time to get…

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October 4, 2021 / Marketing

We all know how important it is to get the right theme, have an amazing design and include incredible photos. However, it is just as important to market and sell your yearbook. A great yearbook, with each student in the yearbook multiple times, will make students feel included and help with your yearbook sales. To…

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July 7, 2021 / Marketing

The previous school year required more adapting than ever before for schools across the nation, and completing a yearbook during this period seemed daunting, to say the least. Yet many yearbook staffs not only succeeded in producing their book, but they thrived with sales while embracing new programs and marketing tactics. “In the beginning of…

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June 23, 2021 / Marketing

Get ready for a new social media experience! We have created a monthly social media calendar that your yearbook staff can use to help you promote your yearbook while also engaging your school community. This calendar will help elevate your social media presence with a variety of daily posts, many of which end with a call-to-action to purchase…

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May 14, 2021 / Marketing

Once again, we have a fresh social media update for you! We have created a monthly social media calendar that your yearbook staff can use to help you promote your yearbook while also engaging your school community. This calendar will help elevate your social media presence with a variety of daily posts, many of which end with…

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