October 22, 2009 / Design / Photography

Choosing the right photos crucial to design

Written by Marketing Staff

Editors and page designers need to consider many aspects of photography and design when selecting the right images for a yearbook spread. It’s about more than whether a photo is simply in focus.

Use the following suggestions when deciding on the images that can make your yearbook designs stand out:

  • Pick a dominant image that shows intense emotion or action, and draws the reader into the page.
  • Avoid photos that simply contain people “mugging” for the camera. Candid images will bring more of a storytelling quality to the yearbook.
  • Go for a variety of content. A football spread shouldn’t include a collection of six images of the quarterback throwing the football. What about shots of other players, crowd shots, coach or sideline shots and postgame reaction shots?
  • Try to get a mix of horizontal and vertical images on a spread, as well as a mix of wide, close-up and mid-range shots.
  • Choose photos that will allow subjects to face into the page so that readers are led to other items on the spread.

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Marketing Staff

Marketing Staff reports are posts compiled by the Walsworth Yearbooks Marketing Department, covering a wide range of yearbook topics.