Instead of This, TRY THIS – Planning Your 2021 Coverage

Planning your yearbook coverage is a whole new ball game this year. Previous years may have allowed you to take last year’s ladder and tweak it for the upcoming year, but some schools are completely reimagining their coverage approach. That may sound scary, but it’s actually a great thing!

Kayanna Pham

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Advisers of Note

August 21, 2020 / Advisers of Note

As the summer rolls along, our August 2020 Adviser of Note is Susan Massy, the award-winning yearbook and newspaper adviser from Shawnee Mission Northwest High School in Shawnee, Kansas. Let’s get to know her a little better! Profile Susan Massy Shawnee Mission Northwest High School, Shawnee, Kansas High school attended: Abilene High School; Abilene, Kansas…

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July 7, 2020 / Advisers of Note

We’re back with a summer edition of Advisers of Note and this time I spoke with Michelle Shue, the yearbook adviser at Davie County High School in Mocksville, North Carolina. Take a look at her amazing success story! Profile Michelle Shue Davie County High School, Mocksville, North Carolina High school attended: I graduated in 1994…

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May 1, 2020 / Advisers of Note

Kathy Beers didn’t start out planning to be a yearbook adviser, but her original ambition to go into advertising has certainly served her well! She is known for her many ideas – many of her yearbook marketing tactics have been borrowed by advisers at schools across the country. You can hear more of her story…

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April 6, 2020 / Advisers of Note

What seemed like bad timing led Jonathan Dixon to a career he loves as a teacher and yearbook adviser at Corsicana High School in Corsicana, Texas. The start was rocky – he came in halfway through the year to find mostly blank pages. But since then he’s built up their program, especially their photography, and…

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February 20, 2020 / Advisers of Note

From his career at Nike to an award-winning yearbook adviser, Brad Cook has had a fascinating career. He is currently advising his 14th yearbook at Gresham High School in Gresham, Oregon. He took the time to share the insights he’s gained over the years with Jim Jordan. You can learn more about Cook by listen…

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January 2, 2020 / Advisers of Note / Podcasts

Darren Thomas has been teaching for years, but never advised a yearbook until the 2019 school year. As a new teacher at Saugus High School in Santa Clarita, California, he was looking for a way to feel more connected to his new school. He leaned on his editors that first year, and the staff created…

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November 14, 2019 / Advisers of Note

Pat Monroe has been an adviser at Burges High School in El Paso, Texas, for 29 years. During that time, her staffs have won many awards for their yearbook. Monroe is this month’s Adviser of Note. You can learn more about her story in her podcast interview on Yearbook Chat with Jim. Find it at…

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May 30, 2019 / Advisers of Note

By the time he reached high school, Dow Tate was already a contributor to his local newspaper. That’s how much he was meant to work in journalism. Now adviser of a powerhouse award-winning journalism program at Shawnee Mission East High School in Prairie Village, Kansas, Tate is this month’s Adviser of Note and will be…

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April 4, 2019 / Advisers of Note

Vanessa Martinez never planned on being a teacher. She was a working, professional multimedia journalist in the El Paso area. But life did lead her into the classroom and she’s now the adviser at El Dorado High School. After reading about Martinez below, you can listen to more of her story in the latest episode…

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February 21, 2019 / Advisers of Note

When Jai Tanner made the move from El Paso, Texas to the Pacific Northwest a few years ago, it didn’t seem on the surface to be such a daunting change. But the award-winning yearbook adviser soon learned she was in for a bit of culture shock at her new school, and that the regional differences…

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