The yearbook staff from South Hall Middle School in Flowery Branch, Ga., is really working on their marketing efforts this year.
The staff got permission from the principal to show some video ads for the yearbook during the school’s announcements, and it has given the group a chance to get creative and have fun with the project.
Perhaps you’ve seen Ikea’s recent “bookbook” video – the two-minute ad the company posted online upon the release of its annual catalog. The simple, fun video parodied Apple and called attention to the many attributes that Ikea’s printed catalog still has.
The “bookbook” video quickly went viral. Which is why the yearbook staff at Timber Creek High School in Fort Worth, Texas, decided to create their own homage to Ikea’s video.
With their entry in Walsworth’s 2013 Video Contest, the yearbook staff from Manteo High School in Manteo, N.C., used their theme for this year’s book.
That theme is “The Little Things” as the book focuses on capturing all the little things happening throughout this school year, and the staff created a video to capture that idea, which you can see below.