Walsworth Yearbooks announces winners of 2017 Photo Contest

The 2017 Photo Contest ended up becoming the largest ever for Walsworth Yearbooks, with more than 4,400 entries.

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May 15, 2017 / Marketing / Video

The yearbook staff at McKinney High School in McKinney, Texas, has given a late boost to their book sales this year, with the help of a fun, well-produced video that promoted this year’s yearbook theme and went viral around school. The McKinney staff created a commercial that aired at the end of MHS1, the school’s…

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December 1, 2016 / Spotlight / Video

Many thanks to Jessica Young, MJE, the yearbook adviser at Orange Glen High School in Escondido, California, for sharing this wonderful story reinforcing just how valuable yearbooks can be. Young was recently contacted via Facebook by someone looking to track down a decade-old Orange Glen yearbook. Anybody who has worked on a yearbook staff knows,…

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May 11, 2016 / Video

Did your yearbook staff create any videos this year to promote book sales? The yearbook staff from McKinney High School in McKinney, Texas, produced a video that provides a wonderful example to follow. The roughly 90-second clip, which you can watch below, is professionally put together, includes great music and really shows the viewer a…

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September 11, 2015 / Video

Our first cool marketing video of the new school year comes from adviser Mike McCormick and the yearbook staff at Northumberland County High School in Heathsville, Virginia. Mike and his staff created this video that you can watch below, which is a simple but very effective montage of memories from the school year, to advertise…

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January 15, 2015 / Video

Our latest fun video submission comes from the yearbook staff at Howard Lake Waverly Winsted High School in Howard Lake, Minn.

This year’s staff is producing a series of episodes called “The Last Yearbook,” which have been played on the school’s news broadcasts each month and on the school’s Facebook page.

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November 13, 2014 / Video

The yearbook staff from South Hall Middle School in Flowery Branch, Ga., is really working on their marketing efforts this year.

The staff got permission from the principal to show some video ads for the yearbook during the school’s announcements, and it has given the group a chance to get creative and have fun with the project.

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September 19, 2014 / Video

Perhaps you’ve seen Ikea’s recent “bookbook” video – the two-minute ad the company posted online upon the release of its annual catalog. The simple, fun video parodied Apple and called attention to the many attributes that Ikea’s printed catalog still has.

The “bookbook” video quickly went viral. Which is why the yearbook staff at Timber Creek High School in Fort Worth, Texas, decided to create their own homage to Ikea’s video.

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