January 4, 2010 / News

Wheaton College yearbook dealing with budget cuts

Written by Evan Blackwell, CJE

Many yearbook programs have been facing funding problems in the current economy.

This story from Wheaton College in Massachusetts, about budget cuts being faced by the staff of the yearbook, Nike, is a common one.

To make things more complicated, according to adviser Andrea Holden, a common source of revenue in the past – ads sold to parents – have been much more difficult this year during the rough economy.

What advice or ideas can you offer up to yearbook staffs facing the budget crunch? What are some good ways to raise funds and supplement the yearbook program’s income?

Evan Blackwell, CJE
Evan Blackwell, CJE

Evan Blackwell, CJE, is a Marketing Automation Specialist for Walsworth. He's been a writer, editor and web content specialist for Walsworth Yearbooks for the past 14 years, and is the author of the Yearbook Suite's "The Art of the Interview" unit. Prior to joining Walsworth, Blackwell spent five years as an award-winning newspaper and magazine journalist. He holds a bachelor’s degree in journalism from the University of Kansas.