Send us your yearbook marketing ideas

Last week in the Idea File area, we began a new feature called “Why didn’t I think of that?”

Throughout the upcoming school year, this will be the section you can visit to get quick, practical tips and strategies on how to market and sell the yearbook. And the tips won’t just come from us, but from the yearbook staffs out there actually creating their own campaigns.

So, we want to hear from you for the “Why didn’t I think of that?” series. If your yearbook staff has used a unique tactic or strategy that has helped with your yearbook or ad sales, email them to me at evan.blackwell@walsworth.com.