February 19, 2010 / Video

Yearbook video of the week for Feb. 19

Written by Evan Blackwell, CJE

In the Yearbook Blog’s continuing look at some of the most creative video work that was done this year to promote yearbooks, we go to Rawlinson Middle School in San Antonio, Texas.

The staff at Rawlinson did several commercials for the yearbook and posted them on YouTube. Here’s a sample.


Evan Blackwell, CJE
Evan Blackwell, CJE

Evan Blackwell, CJE, is a Web Content Specialist for walsworthyearbooks.com and yearbookhelp.com, as well as a regular contributor to Idea File magazine. He's been a writer and editor for Walsworth Yearbooks for the past 13 years, and is the author of the Yearbook Suite's "The Art of the Interview" unit. Prior to joining Walsworth, Blackwell spent five years as an award-winning newspaper and magazine journalist. He holds a bachelor’s degree in journalism from the University of Kansas.