November 9, 2017 / Copywriting / New Advisers / Photography

Turn your focus to captions with new Walsworth eBook

Written by Evan Blackwell, CJE

Photos are the most-seen element of any yearbook, which makes the blocks of text that accompany them – the captions – essentially the most important text written in the book.

Your yearbook staff needs to be giving captions the attention they deserve. Walsworth’s newest eBook will help. In Writing Yearbook Captions That Will Captivate, you can learn the formulas and techniques that will help your staff write more meaningful, informative captions.

Writing Yearbook Captions covers the following topics:

  • The ABCD method of caption writing, which outlines the four essential components to a strong caption
  • Basic Do’s and Don’ts of caption writing
  • Why every yearbook staff member, even photographers, needs to consider themselves reporters who gather basic facts while on assignment

Download your copy of Writing Yearbook Captions That Will Captivate today.

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Evan Blackwell, CJE

Evan Blackwell, CJE, is a Marketing Automation Specialist for Walsworth. He's been a writer, editor and web content specialist for Walsworth Yearbooks for the past 15+ years, and is the author of the Yearbook Suite's "The Art of the Interview" unit. Prior to joining Walsworth, Blackwell spent five years as an award-winning newspaper and magazine journalist. He holds a bachelor’s degree in journalism from the University of Kansas.