Sandwich boards can help sell yearbooks

Written by Marketing Staff

A.C. Davis High School - Wash.

The yearbook staff at A.C. Davis High School used sandwich boards to promote sales at the school's wrestling matches.

Between cell phones, the internet, social media, the students in your school are inundated with multiple forms of media throughout the course of a single day.

That’s why it’s important for your yearbook staff to constantly try to think of new, different ways to market to your audience. Fortunately, many staffs are doing just that. They’re getting creative.

For our latest entry in “Why Didn’t I Think of That,” take a look at these images from A.C. Davis High School in Yakima, Wash., and Magna Vista High School in Ridgeway, Va.

Yearbook staffers at both schools used the idea of sandwich boards to promote yearbook sales. At A.C. Davis, the staff used the sandwich boards carrying a “buy the yearbook” message with price at the school’s wrestling matches. The Magna Vista students used the sandwich board messages at the school’s Homecoming football game and pep assembly.

Sandwich boards, used at a heavily attended event, are a good way to attract attention to your yearbook message.

One Response to “Sandwich boards can help sell yearbooks”

November 05, 2010 at 1:13 pm, Looking for new yearbook marketing idea? Try sandwich boards said:

[…] In the latest entry from our “Why Didn’t I Think of That” marketing section, you can see how two yearbook staffs used sandwich boards at school events to publicize their yearboo…. […]

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Marketing Staff

Marketing Staff reports are posts compiled by the Walsworth Yearbooks Marketing Department, covering a wide range of yearbook topics.