Reaching Your Online Audience

When face-to-face connection isn’t an option, how does your yearbook staff reach your yearbook audience?

Speakers Jim Jordan and Mike Taylor explain how in this webinar. Catch the replay today!

Reaching Your Online Audience

In Walsworth's webinar, Reaching Your Online Audience, hosts Mike Taylor, CJE, and Jim Jordan shared creative ideas for marketing your book when you can’t leave the house.

Mike, Jim and yearbook advisers and staffs who have successfully connected with their online audience all weighed in.

If you were unable to make it live, sign up to watch a replay.

You can find even more informative webinars at

About the hosts

Jim Jordan is the former yearbook adviser at Del Campo High School in Fair Oaks, California, and now a Special Consultant for Walsworth Yearbooks. Jim was JEA’s National Yearbook Adviser of the Year in 1996, and his yearbook staffs at Del Campo were frequent award winners.

He is also the host of the Yearbook Chat with Jim podcast on the Walsworth Yearbooks Podcast Network.

Mike Taylor, CJE, is a Journalism Specialist with Walsworth Yearbooks. He taught yearbook, newspaper and television production for 13 years at Lecanto High School in Lecanto, Florida. As a well-known instructor at workshops and conventions across the country, Taylor has consulted with countless yearbook staffs to help them realize their full potential.

He is also the host of the Ask Mike podcast on the Walsworth Yearbooks Podcast Network.