2021 National Virtual Workshop Replay Videos

Were you unable to attend our 2021 National Virtual Workshop live? No worries. Replays of every session are available here.

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  • Design keynote with Gary Lundgren

    Gary Lundgren shares his secrets to great yearbook design.

    • Design keynote with Gary Lundgren

      Gary Lundgren shares his secrets to great yearbook design.

  • Photography Keynote with Mark Murray

    Photographer Mark Murray shares what makes an incredible photo.

    • Photography Keynote with Mark Murray

      Photographer Mark Murray shares what makes an incredible photo.

  • Photoshop tips and tricks: Tucker Love

    Learn how to quickly edit your photos using layers, instead of pixel destroying with the edit menu. Keep the integrity of your photo and explore new ways to edit your stellar photography.

    • Photoshop tips and tricks: Tucker Love

      Learn how to quickly edit your photos using layers, instead of pixel destroying with the edit menu. Keep the integrity of your photo and explore new ways to edit your stellar photography.

  • InDesign tips and tricks: Tucker Love

    Learn the ins and outs of InDesign’s advanced workspace and how to maximize your workflow. Make use of the different window panels and control panels to quickly create your spreads.

    • InDesign tips and tricks: Tucker Love

      Learn the ins and outs of InDesign’s advanced workspace and how to maximize your workflow. Make use of the different window panels and control panels to quickly create your spreads.

  • Canva: Dan Sidwell

    In this design seminar, you will learn how Canva can change your program's social media game. Canva can be used for more than just social media though. We will look at ways to create headline packages, mods and more.

    • Canva: Dan Sidwell

      In this design seminar, you will learn how Canva can change your program's social media game. Canva can be used for more than just social media though. We will look at ways to create headline packages, mods and more.

  • Designing Headlines: Becky Tate, CJE

    Words and design matter when creating headlines for a spread. It’s not just a story that needs a headline and subhead; other copy packages also need these. Understanding how to be clever without being cliche and designing without decorating makes the difference between a good yearbook spread and an awesome one. Learn how to aim for awesomeness.

    • Designing Headlines: Becky Tate, CJE

      Words and design matter when creating headlines for a spread. It’s not just a story that needs a headline and subhead; other copy packages also need these. Understanding how to be clever without being cliche and designing without decorating makes the difference between a good yearbook spread and an awesome one. Learn how to aim for awesomeness.

  • Middle School Design: Jason Davis CJE

    Help your readers enjoy your book even more with four simple steps: change it up, repeat it, line it up, get it together. Design is all about communicating with your readers, so let them know your yearbook is awesome with snappy design that makes them want to read the whole spread.

    • Middle School Design: Jason Davis CJE

      Help your readers enjoy your book even more with four simple steps: change it up, repeat it, line it up, get it together. Design is all about communicating with your readers, so let them know your yearbook is awesome with snappy design that makes them want to read the whole spread.

  • Delicious Design: A Balanced Mod Meal –  Vanessa Martinez, CJE

    How can a designer engage the reader with a well-balanced layout? In this course, you will learn how to combine photography, headlines, graphics and writing into a feast for the eyes with modular design. Get ready to ingest nutritious ideas like white space, hierarchy and rhythm!

    • Delicious Design: A Balanced Mod Meal –  Vanessa Martinez, CJE

      How can a designer engage the reader with a well-balanced layout? In this course, you will learn how to combine photography, headlines, graphics and writing into a feast for the eyes with modular design. Get ready to ingest nutritious ideas like white space, hierarchy and rhythm!

  • Design Like You Care: Shannon Williams

    Spend your time obsessing over levels of design details. Peel back the layers to uncover what takes a design from ‘meh’ to ‘amazing.’ Get lost in the details of perfection. Whether it’s type, color, photos or graphics, a genius designer will leave no stone unturned.

    • Design Like You Care: Shannon Williams

      Spend your time obsessing over levels of design details. Peel back the layers to uncover what takes a design from ‘meh’ to ‘amazing.’ Get lost in the details of perfection. Whether it’s type, color, photos or graphics, a genius designer will leave no stone unturned.

  • Design with Type: Dr. Tod Traughber, CJE

    A next-step course focused on design, this class will explore how to maximize the potential of your chosen typeface on your spreads. Examples from across the country will be used to perform "Spread-Autopsies" attempting to capture the heart of what works and why.

    • Design with Type: Dr. Tod Traughber, CJE

      A next-step course focused on design, this class will explore how to maximize the potential of your chosen typeface on your spreads. Examples from across the country will be used to perform "Spread-Autopsies" attempting to capture the heart of what works and why.

  • Design C.R.A.P.: Tucker Love

    Learn about some of the basics of yearbook design: C.R.A.P.! Learn how color, repetition, alignment, and proximity can help you design a knockout yearbook spread for your 2022 book.

    • Design C.R.A.P.: Tucker Love

      Learn about some of the basics of yearbook design: C.R.A.P.! Learn how color, repetition, alignment, and proximity can help you design a knockout yearbook spread for your 2022 book.

  • Become a Design Pickpocket: Laurel Wicke (Middle School)

    You know how the great artists like Degas and Renoir began by copying the earlier masters? Well, beginning designers need to develop an eye for great design, too. This class will focus on seeking design inspiration and how to apply it for beginning designers.

    • Become a Design Pickpocket: Laurel Wicke (Middle School)

      You know how the great artists like Degas and Renoir began by copying the earlier masters? Well, beginning designers need to develop an eye for great design, too. This class will focus on seeking design inspiration and how to apply it for beginning designers.

  • Hierarchy: Liz Luna

    Learn about the importance of visual hierarchy in your yearbook spread. Understand how reading levels, sizing, spacing, typefaces and color come into play in keeping your reader on your page. Making smart design choices will control the impact of your spread and deliver the details to your reader.

    • Hierarchy: Liz Luna

      Learn about the importance of visual hierarchy in your yearbook spread. Understand how reading levels, sizing, spacing, typefaces and color come into play in keeping your reader on your page. Making smart design choices will control the impact of your spread and deliver the details to your reader.

  • Why Using Inspiration is Important: Mike Taylor, CJE

    Design inspiration is everywhere! Learn why you should look for inspiration and where you can look in this session.

    • Why Using Inspiration is Important: Mike Taylor, CJE

      Design inspiration is everywhere! Learn why you should look for inspiration and where you can look in this session.

  • Marketing on Social Media: Kathy Beers

    Hanging “Buy a yearbook” posters may be losing some of the appeal that it once had. Marketing is using the tools you have before you, so why not learn to use social media to sell books and tributes?

    • Marketing on Social Media: Kathy Beers

      Hanging “Buy a yearbook” posters may be losing some of the appeal that it once had. Marketing is using the tools you have before you, so why not learn to use social media to sell books and tributes?

  • Leading with Purpose: Susan Massy, Becky Tate, CJE

    Leadership isn’t about knowing everything, it’s more about anticipating what is coming and knowing where to find answers. This master class will focus on concrete steps to help you prepare for the year ahead including monthly reminders, what you need to make sure your staff learns at the beginning of the year as well as tips on what you should be doing now.

    • Leading with Purpose: Susan Massy, Becky Tate, CJE

      Leadership isn’t about knowing everything, it’s more about anticipating what is coming and knowing where to find answers. This master class will focus on concrete steps to help you prepare for the year ahead including monthly reminders, what you need to make sure your staff learns at the beginning of the year as well as tips on what you should be doing now.

  • Middle School Leadership: Laurel Wicke

    Building leaders is as important in the yearbook room as building designers, writers and photographers. Here are some ideas to get kids more involved, more interested and more committed in yearbook class.

    • Middle School Leadership: Laurel Wicke

      Building leaders is as important in the yearbook room as building designers, writers and photographers. Here are some ideas to get kids more involved, more interested and more committed in yearbook class.

  • How to be an Editor: Leland Mallett, CJE

    Now that you’re in charge, what does that look like? Learn ways to be a respected leader in a drama-free yearbook room while making a book the whole staff and school will love.

    • How to be an Editor: Leland Mallett, CJE

      Now that you’re in charge, what does that look like? Learn ways to be a respected leader in a drama-free yearbook room while making a book the whole staff and school will love.

  • Leadership: There’s a List for That: Vanessa Martinez, CJE

    Get staffers and editors on the same page when it comes to workflow in this course, which will distribute editable versions of the checklists and procedures used by The Legend yearbook staff in El Paso, Texas, to keep copy, photography, design and editing moving from deadline to deadline! This is a great course for publication leaders.

    • Leadership: There’s a List for That: Vanessa Martinez, CJE

      Get staffers and editors on the same page when it comes to workflow in this course, which will distribute editable versions of the checklists and procedures used by The Legend yearbook staff in El Paso, Texas, to keep copy, photography, design and editing moving from deadline to deadline! This is a great course for publication leaders.

  • Color Correcting and Editing Your Photos: Dr. Tod Traughber, CJE

    Ok...so we have a photo on the camera, and we think it's pretty good...but, now what? Although the class will be using Adobe Lightroom to make explanations, this course will introduce the students to the fundamentals of post-processing with a focus on what all software packages are trying to do regardless of the platform.

    • Color Correcting and Editing Your Photos: Dr. Tod Traughber, CJE

      Ok...so we have a photo on the camera, and we think it's pretty good...but, now what? Although the class will be using Adobe Lightroom to make explanations, this course will introduce the students to the fundamentals of post-processing with a focus on what all software packages are trying to do regardless of the platform.

  • Award-winning Intangibles: Dow Tate

    Learn the skills that the best high school photojournalists have beyond knowledge of f-stops and shutter speeds.

    • Award-winning Intangibles: Dow Tate

      Learn the skills that the best high school photojournalists have beyond knowledge of f-stops and shutter speeds.

  • Photo Camera Settings: Dr. Tod Traughber, CJE

    This course will introduce the students to the basics of the exposure triangle and how adjustments to aperture, shutter speed and ISO affect both the quality of the image and the story it tells. Great attention will be placed on how to accurately stop action on the court or field, how to create areas of attention with depth of field, and how to walk through a decision tree to capture the moment regardless of shooting conditions.

    • Photo Camera Settings: Dr. Tod Traughber, CJE

      This course will introduce the students to the basics of the exposure triangle and how adjustments to aperture, shutter speed and ISO affect both the quality of the image and the story it tells. Great attention will be placed on how to accurately stop action on the court or field, how to create areas of attention with depth of field, and how to walk through a decision tree to capture the moment regardless of shooting conditions.

  • Photo Composition: Dr. Tod Traughber

    This course will examine the various features that make up a great photo. Going beyond exposure, focus and blur, the class will identify elements of great photography that will help take your skills to the next level. With plenty of examples and shooting scenarios to share, students will gain useful tips on how to bring their A-Game every time they pick up a camera.

    • Photo Composition: Dr. Tod Traughber

      This course will examine the various features that make up a great photo. Going beyond exposure, focus and blur, the class will identify elements of great photography that will help take your skills to the next level. With plenty of examples and shooting scenarios to share, students will gain useful tips on how to bring their A-Game every time they pick up a camera.

  • Basic Shooting for Middle School/Beginner Photo: Andrew Young, CJE (Middle School)

    This session will cover basic camera functions, understanding photo composition and choosing the right photo. We will look at award-winning middle and high school photography for examples and inspiration.

    • Basic Shooting for Middle School/Beginner Photo: Andrew Young, CJE (Middle School)

      This session will cover basic camera functions, understanding photo composition and choosing the right photo. We will look at award-winning middle and high school photography for examples and inspiration.

  • Storytelling: Amy Morgan, MJE

    Tell your readers a story rather than inundating them with data. Go beyond basic facts to get to the heart of a story. We will walk through the writing process to help you become a storyteller for your school.

    • Storytelling: Amy Morgan, MJE

      Tell your readers a story rather than inundating them with data. Go beyond basic facts to get to the heart of a story. We will walk through the writing process to help you become a storyteller for your school.

  • Journalistic Writing in Middle School: Jason Davis, CJE (Middle School)

    You've done a great interview, now what do you do with it? Learn how to find the best quotes and build a feature story around them, starting with the perfect lead.

    • Journalistic Writing in Middle School: Jason Davis, CJE (Middle School)

      You've done a great interview, now what do you do with it? Learn how to find the best quotes and build a feature story around them, starting with the perfect lead.

  • I’d Read That: 25 Side Salad Story Ideas: Vanessa Martinez, CJE

    Humans are visual and that's especially true for teenagers, but how can we deliver interesting information in easy-to-read visual formats? Here are 25 story ideas for side salad mods and tips on how to write these reader-friendly tidbits! This is a great course for students looking to modernize their yearbooks with lots of visual variety and reader entry points on a layout.

    • I’d Read That: 25 Side Salad Story Ideas: Vanessa Martinez, CJE

      Humans are visual and that's especially true for teenagers, but how can we deliver interesting information in easy-to-read visual formats? Here are 25 story ideas for side salad mods and tips on how to write these reader-friendly tidbits! This is a great course for students looking to modernize their yearbooks with lots of visual variety and reader entry points on a layout.

  • Captions for the Ages: Michelle Shue

    Learn to write captions to tell the story your readers will want to know in 20 years. This course will focus on the "who cares?", "what do I need to add?" and "why does this matter?" of great caption writing.

    • Captions for the Ages: Michelle Shue

      Learn to write captions to tell the story your readers will want to know in 20 years. This course will focus on the "who cares?", "what do I need to add?" and "why does this matter?" of great caption writing.

  • Instagram: Julia Satterthwaite, MJE

    When kids are bored, what are they doing? Staring at their phones! That’s why it’s essential for your yearbook staff to be there to engage with your community. We’ll talk about different ways to use Instagram for coverage, yearbook teasers and sales promotion.

    • Instagram: Julia Satterthwaite, MJE

      When kids are bored, what are they doing? Staring at their phones! That’s why it’s essential for your yearbook staff to be there to engage with your community. We’ll talk about different ways to use Instagram for coverage, yearbook teasers and sales promotion.

  • Alternative Story Formats: Brian Wilson, MJE

    Push yourself and your team to tell the story of the year in as many different forms as possible. The more tools you have in your infographic toolbox, the better your coverage will be!

    • Alternative Story Formats: Brian Wilson, MJE

      Push yourself and your team to tell the story of the year in as many different forms as possible. The more tools you have in your infographic toolbox, the better your coverage will be!

  • Captions for Middle School: Cory Bentley (Middle School)

    Bring your middle school book to the next level by incorporating captions that stand out and tie everything together. In this course, we will look at the basics of caption writing, learn why captions are important and how they provide interesting perspectives on the topics they cover...They are primary sources of the school year's history.

    • Captions for Middle School: Cory Bentley (Middle School)

      Bring your middle school book to the next level by incorporating captions that stand out and tie everything together. In this course, we will look at the basics of caption writing, learn why captions are important and how they provide interesting perspectives on the topics they cover...They are primary sources of the school year's history.

  • Personality Profiles: Brian Wilson, MJE

    The success of your yearbook is determined by the stories that you tell. And the best stories, of course, are about people! In this session we'll explore how to get the most out of your personality profiles, including strategies on how to find great ones and write them so that your readers will love them!

    • Personality Profiles: Brian Wilson, MJE

      The success of your yearbook is determined by the stories that you tell. And the best stories, of course, are about people! In this session we'll explore how to get the most out of your personality profiles, including strategies on how to find great ones and write them so that your readers will love them!

  • Headlines and Secondary Headlines: Amy Morgan, MJE

    Headlines don’t have to be a headache. We’ll identify some simple steps to make headline writing a breeze…or at least not a dreaded chore.

    • Headlines and Secondary Headlines: Amy Morgan, MJE

      Headlines don’t have to be a headache. We’ll identify some simple steps to make headline writing a breeze…or at least not a dreaded chore.

  • Interviewing: Julia Satterthwaite, MJE

    The key to writing excellent copy and captions is to prepare for the most important part of the reporting process: the interview. In this session, we’ll cover what you need to do before, during and after interviews to ensure you’ll have top notch copy in your yearbook.

    • Interviewing: Julia Satterthwaite, MJE

      The key to writing excellent copy and captions is to prepare for the most important part of the reporting process: the interview. In this session, we’ll cover what you need to do before, during and after interviews to ensure you’ll have top notch copy in your yearbook.

  • Writing Keynote with Bobby Hawthorne

    Master storyteller Bobby Hawthorne shares how to find great subjects for your writing.

    • Writing Keynote with Bobby Hawthorne

      Master storyteller Bobby Hawthorne shares how to find great subjects for your writing.

  • How to Theme Naturally: Leland Mallett, CJE

    Sometimes we try hard and beat up our readers with our theme. We spend too much time with gimmicks. Learn how to make your theme smooth and natural.

    • How to Theme Naturally: Leland Mallett, CJE

      Sometimes we try hard and beat up our readers with our theme. We spend too much time with gimmicks. Learn how to make your theme smooth and natural.

  • Middle School Theme: Jason Davis, CJE

    Your yearbook tells the story of your year, so start your theme there. Learn how to pinpoint your school's story and then find the words and the design pieces that help your readers know the book is all about them and how cool their stories are.

    • Middle School Theme: Jason Davis, CJE

      Your yearbook tells the story of your year, so start your theme there. Learn how to pinpoint your school's story and then find the words and the design pieces that help your readers know the book is all about them and how cool their stories are.

  • Theme is Supreme: Laurel Wicke (Middle School)

    Selecting a theme with strong verbal and visual messaging, is the key to a well-designed book. In this class we will discuss theme development, planning, and process. How do you come up with a great theme? How important is that cover anyway? How do we carry that theme through every page without beating a dead horse?

    • Theme is Supreme: Laurel Wicke (Middle School)

      Selecting a theme with strong verbal and visual messaging, is the key to a well-designed book. In this class we will discuss theme development, planning, and process. How do you come up with a great theme? How important is that cover anyway? How do we carry that theme through every page without beating a dead horse?

  • Yearbook 101: Susan McNulty, CJE

    You’ve decided on a theme that captures the feelings and expectations of the coming year, and it’s unique to your school. But how can you incorporate that theme throughout your book? In this session, we’ll explore creative ways to integrate your theme beyond just the opening and closing pages. This is a Yearbook 101 class.

    • Yearbook 101: Susan McNulty, CJE

      You’ve decided on a theme that captures the feelings and expectations of the coming year, and it’s unique to your school. But how can you incorporate that theme throughout your book? In this session, we’ll explore creative ways to integrate your theme beyond just the opening and closing pages. This is a Yearbook 101 class.

  • Opening and theme overview with Jim Jordan, Mike Taylor, CJE, and Sabrina Schmitz, CJE

    Jim Jordan, Mike Taylor, CJE, and Sabrina Schmitz, CJE, open the day with their presentation on finding your yearbook theme for 2022.

    • Opening and theme overview with Jim Jordan, Mike Taylor, CJE, and Sabrina Schmitz, CJE

      Jim Jordan, Mike Taylor, CJE, and Sabrina Schmitz, CJE, open the day with their presentation on finding your yearbook theme for 2022.

  • Choosing the Right Font: Dr. Tod Traughber, CJE

    This course will explore the fundamental elements of typeface as well as give students rules to follow when making their type selections. A wide variety of font pairings and font sources will be explored as will options on how to cheat when limited by design software.

    • Choosing the Right Font: Dr. Tod Traughber, CJE

      This course will explore the fundamental elements of typeface as well as give students rules to follow when making their type selections. A wide variety of font pairings and font sources will be explored as will options on how to cheat when limited by design software.

  • Hello Theme, It’s Me, Relevance

    It’s time for your theme to meet relevance. Before a page, quick read or module is designed it better be relevant and relatable.

    Can it be sold to an audience? Can it be sold to those photographed, interviewed, or surveyed? Can it be sold to those building the pages? Watch this situation with instructor Shannon Williams and find out.

    • Hello Theme, It’s Me, Relevance

      It’s time for your theme to meet relevance. Before a page, quick read or module is designed it better be relevant and relatable.

      Can it be sold to an audience? Can it be sold to those photographed, interviewed, or surveyed? Can it be sold to those building the pages? Watch this situation with instructor Shannon Williams and find out.

  • Incorporating Your Theme

    You’ve decided on a theme that captures the feelings and expectations of the coming year, and it’s unique to your school. But how can you incorporate that theme throughout your book?

    In this session with instructor Susan McNulty, we’ll explore creative ways to integrate your theme beyond just the opening and closing pages. This is a Yearbook 101 class.

    • Incorporating Your Theme

      You’ve decided on a theme that captures the feelings and expectations of the coming year, and it’s unique to your school. But how can you incorporate that theme throughout your book?

      In this session with instructor Susan McNulty, we’ll explore creative ways to integrate your theme beyond just the opening and closing pages. This is a Yearbook 101 class.