Capital High School makes distribution a big event June 5, 2014
June 5, 2014 / Why Didn't I Think of That?

Capital High School makes distribution a big event

Written by Evan Blackwell, CJE

The yearbook staff from Capital High School in Helena, Mont., built suspense all year for their 2014 book by keeping the cover under wraps. Literally, on distribution day the books handed out were wrapped in brown paper. But that wasn’t the only fun touch.

Capital’s distribution day turned into a big event. Yearbook staff members wore staff shirts, and organized a signing party with music, balloons and a slideshow of the year projected on to a huge screen.

As the 750 yearbooks were handed out, students also found a sticker on the cover promoting Walsworth’s Yearbook 3D app.

The sticker showed instructions for downloading the app, as well as a 2014 logo that became animated when scanned with the Yearbook 3D app.

What fun, creative ideas did you use at this year’s distribution day?

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Evan Blackwell, CJE

Evan Blackwell, CJE, is the Marketing Automation Supervisor for Walsworth. He's been a writer, editor and web content specialist for Walsworth for the past 15+ years, and is the author of the Yearbook Suite's "The Art of the Interview" unit. Prior to joining Walsworth, Blackwell spent five years as an award-winning newspaper and magazine journalist. He holds a bachelor’s degree in journalism from the University of Kansas.