May 14, 2018 / Video / Yearbook AR

Braden River staff promotes Yearbook AR with video

Written by Evan Blackwell, CJE

Schools all over the country are bringing augmented reality to their yearbooks this spring through Walsworth’s Yearbook AR app.

However, learning the AR technology and creating interesting content is just the first step. Now, many yearbook staffs are starting to take the next step of promoting this exciting new feature.

The yearbook staff from Braden River High School in Bradenton, Florida, did an awesome job of that with the video you can watch below.

What makes this such an effective marketing video? There are several things done well here. The Braden River staff showed Yearbook AR in action to create a buzz, they showed students getting excited about the yearbook and they also included sales information.

Is your staff using Yearbook AR? Did you create a promotional video? If so, we’d love to check it out. For any videos under 10 MB, email them to us at marketingyearbooks@walsworth.com or share them with us through social media on our Twitter or Facebook pages.

 

 

 

Evan Blackwell, CJE

Evan Blackwell, CJE, is a Web Content Specialist for walsworthyearbooks.com and yearbookhelp.com, as well as a regular contributor to Idea File magazine. He's been a writer and editor for Walsworth Yearbooks for the past 13 years, and is the author of the Yearbook Suite's "The Art of the Interview" unit. Prior to joining Walsworth, Blackwell spent five years as an award-winning newspaper and magazine journalist. He holds a bachelor’s degree in journalism from the University of Kansas.