The events of Spirit Week are a great opportunity to market and sell the yearbook, and now is the perfect time to start planning how you want to organize your yearbook marketing plan around next year’s festivities.
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From the category archives:
Through his involvement in yearbook and 49 years at the school, adviser Sal Di Gerlando has been the man responsible for creating the archives for Barringer High School.
For one former college yearbook editor now working with Walsworth, the memories contained in all her school yearbooks remain special, even as the years pass by.
It’s March and people now have basketball on the brain. To go with that theme, here’s a fun new “It’s Worth It” marketing tip, courtesy of the staff from Reading High School in Reading, Pa.
The latest “It’s Worth It” yearbook sales tip comes courtesy of Merrillville High School, and it’s all about teasing the audience with a sneak preview.
Read how former yearbook editor Amanda Sims and her parents walked the same high school halls, 32 years apart, and why she considers the yearbooks from those times such important, poignant keepsakes.
The holiday season can be a beneficial time for staffs selling the yearbook. See the latest It’s Worth It tip and how one school plans on pitching the book as a holiday gift.
As the national It’s Worth It sales contest continues to heat up, tips and unique sales strategies from yearbook staffs keep coming in to the Idea File. Take a look at the latest!
Selling the yearbook in a school made up of just two grades can be tough. See how one middle school of more than 1,600 students and 100+ staff members, doing yearbook as an after-school activity, gets it done.
The latest round of It’s Worth It sales tips includes advice on how to make the yearbook visible everywhere in your school. Staff T-shirts, postcards, fliers – it all works!