Sometimes great things happen when you step aside and let your staff take off and run with something that initially sounds silly.
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Design
At distribution, when you hand out yearbooks, the students say “wow” as they see the cover. What if they said “wow” a second time, once they hold the book in their hands?
Trends burst into the spotlight, and then their star power fades away. As an adviser, guiding teen staff members in using design trends can be scary, with pitfalls to be avoided.
Believe it – the index is the most-read section of your yearbook. The reason – it is the place students go to first to find themselves in the book, then to look up their friends, and then to find candid photos and look up teachers or other students. There is no question that your yearbook needs an index. But now where do you begin?
Have you started thinking about the 2011 yearbook yet? The latest issue of Idea File magazine will get you in the mood. Valuable information on yearbook marketing and how to boost your sales, as well as book organization and workflow, is all packed into this issue. Be sure to check it out!
Yearbook designers can find inspiration anywhere, even in other schools’ yearbooks. But when the source of the inspiration is so similar to the final product, it can be hard to tell whether a designer is being inspired or simply stealing an idea.
Skimming through magazines tends to be how most yearbook staffs spend their efforts to improve yearbook designs. But those designs can quickly become out of control unless students nitpick the details. Make sure the yearbook spreads are controlled and pop by using one or more of these tips for your design or the design process.
Editors and page designers need to consider many aspects of photography and design when selecting the right images for a yearbook spread. It’s about more than whether a photo is simply in focus.
Yearbook staffs devote many hours to creating that ideal cover for their yearbook. It’s usually one of the first tasks the staff tackles once school is back in session, if not earlier at a summer workshop. Now, the Idea File blog can help. We’ve launched our new Cover Gallery under Showcase.
Yearbooks thrive on ideas. Designs, photos, articles, themes – all the elements of a yearbook need them. The thoughts generated from frequent brainstorming sessions are the lifeblood of any publication.
