Watching Walsworth reps in a poodle skirts.
Listening to a kid in a penguin suit do Born to Be Wild in the lip sync contest.
It’s another Camp Orlando summer yearbook workshop.
It’s another Dow and Becky Tate anniversary.
It’s how we roll.
From the category archives:
Walsworth Live
Tuesday was the second full day at Walsworth’s Galveston workshop. With some hard work, the 2011 themes are starting to come together. It is great to see so many new yearbookers wanting to create a better book.
I love seeing kids get excited about the year ahead and creating the best yearbook their school has ever seen.
It’s always amazing to me to watch the progress that yearbook kids make during a summer workshop.
We instructors were pretty honest with our opinions of the themes presented to us this weekend at the Sonoma, Calif., yearbook camp. What I saw the various staffs working on today was an incredible improvement.
It is exciting to see the 2011 themes emerge as kids started their yearbooks at the Sonoma workshop. We tried something new this year where the staffs consulted with all three instructors at the same time to get theme feedback before developing it. As expected we offered varying opinions which provided lots of food for thought. Can’t wait to see what the final theme packets will look like.
So far most staffs are seeking to personalize their books more, and the themes are reflecting that. We are seeing more interest in covering as many students as possible and in covering not just the superstars but everyone.
Summer yearbook thoughts from the road, with a first stop at Walsworth’s yearbook camp in Sonoma, Calif., on Friday and Saturday.
After some fun lead by Walsworth area sales manager Howard Dusek that emphasized the importance of digging deep through interviews to find the unique stories on campus, we got down to the challenge of finding and perfecting that perfect theme/concept to drive the creation of each school’s 2011 yearbook.
Yearbook staffs from Blue Valley Northwest High School in Overland Park, Kan., and Emporia High School in Emporia, Kan., won the Yearbook Theme Competition at the Missouri Summer Workshop last week at the University of Central Missouri.
The Theme Competition was new to the Missouri workshop this summer. Staffs had the opportunity to enter a theme package into the contest, even if working on one was not part of their workshop plans. Both Blue Valley Northwest and Emporia won a $200 Visa gift card for their yearbook program.
Chocolate cookies were part of the opening session of the Missouri Summer Workshop at the University of Central Missouri Wednesday.
Similar to the “Minute to Win It” TV show, a staff member from each school put a cookie on their forehead and had one minute to get as many cookies into their mouths as possible. Byron Williams of Hillcrest High School in Springfield, Mo., ate two cookies to win the prize basket of goodies. Maybe his basketball skills helped him, as Williams was a member of Hillcrest’s Missouri Class 5 State championship team in 2010.
The size of your school will only affect the yearbook if you let it – that was the message from David Zinsmeister on Wednesday afternoon during his “Small School – Big Impact” session at Walsworth’s Adviser Academy.
Zinsmeister knows what it is like to produce an award-winning yearbook in a small school. He is adviser of a 160-page yearbook at Manchester High School in North Manchester, Ind., a school of about 400 students.
Sometimes reunions with old friends happen when you least expect it.
I’m not a yearbook adviser. I didn’t come to the Adviser Academy this week expecting to sit in sessions and learn all about theme, or design trends. I’m a writer in Walsworth’s Marketing Department, so I’ve been here as an observer for the Yearbooks Blog.
If a tree falls in a forest, does it make a sound? Or, in yearbook terms… If you spend a year of long hours and hard work on a yearbook and no one buys it, was all that time wasted?
The Yearbook Marketing sessions at the Adviser Academy this week offered a great opportunity for advisers to learn creative ways to sell books to students and parents.
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