From the category archives:
Walsworth announced this week that customer schools will get the chance to win prizes each month in the new Promotion Commotion sales contest.
Schools that use Walsworth’s Online Sales, and have activated their online School Store, are entered into the monthly prize drawing. After that, every time a staff uses a marketing technique to help promote or sell the yearbook, they can earn additional entries into the monthly prize drawings.
Here’s a fun article to check out this week from the Taunton Daily Gazette about the recent 70th reunion celebrated by the Bridgewater High School (Mass.) class of 1940.
As the article shows, 13 members of the class got together at a local restaurant to share memories and their senior yearbook came in very handy.
So, popular social networking website Facebook was in the news this week when reports indicated that there were now approximately 500 million active users on Facebook each month.
That’s a pretty impressive number. And it gives us a good chance to remind you of a message that you’ve heard on this website before – that Facebook can be a very useful tool for yearbook staffs in generating a buzz about the book and building awareness about the product.
Here’s an interesting article from the Fort Madison Daily Democrat in Iowa. A 1912 Lawrence College yearbook was recently discovered at a senior living facility in Fort Madison.
The yearbook belonged to Carl Nelson, one of the area’s more historical figures for the more than 30 years that he taught music and marching band in the Fort Madison public school system.
New Jersey librarian Nancy Janow has a passion for yearbooks.
Janow has lived in South Orange for the past 25 years, and as she told the Maplewood Patch newspaper this week, she has been collecting yearbooks from local schools for the past 15 years.
Yearbook staffs from Blue Valley Northwest High School in Overland Park, Kan., and Emporia High School in Emporia, Kan., won the Yearbook Theme Competition at the Missouri Summer Workshop last week at the University of Central Missouri.
The Theme Competition was new to the Missouri workshop this summer. Staffs had the opportunity to enter a theme package into the contest, even if working on one was not part of their workshop plans. Both Blue Valley Northwest and Emporia won a $200 Visa gift card for their yearbook program.
For generations, the yearbook has been a valued item at Renton High School in suburban Seattle.
In an article from the Renton Reporter, the collection manager of the school’s history museum said back issues of the yearbook are “easily the most requested resource.”
The size of your school will only affect the yearbook if you let it – that was the message from David Zinsmeister on Wednesday afternoon during his “Small School – Big Impact” session at Walsworth’s Adviser Academy.
Zinsmeister knows what it is like to produce an award-winning yearbook in a small school. He is adviser of a 160-page yearbook at Manchester High School in North Manchester, Ind., a school of about 400 students.
Walsworth’s Adviser Academy moved into its second day on Tuesday with half of the group in attendance making the bus trip up the road from Kansas City to Marceline/Brookfield, Mo., for a tour of Walsworth’s Printing and Bindery facilities.
The rest of the advisers stayed back at the Plaza Marriott to dive into more educational sessions. Topics on the morning agenda included classes on InDesign, Walsworth’s Online Design program, photojournalism and a round table for yearbook critiques.
Chronological yearbooks. Yearbooks with zero to seven sections. Yearbooks with only feature stories and photos.
These were some of the current trends in yearbook mentioned in the Adviser Academy’s Tad of Fad session on Monday afternoon. Led by Susan Massy, adviser at Shawnee Mission Northwest High School in Shawnee, Kan., and David Zinsmeister, adviser at Manchester High School in North Manchester, Ind., the session showed and discussed examples of new and timeless design trends.
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