From the category archives:
The Yearbooks Blog loves seeing good ideas in action, which is why we wanted to give a hearty shout out this week to the yearbook staff at Alpena High School in Alpena, Mich.
The staff decided to start using QR codes this year, but not just for supplemental content in the book. They started using them for marketing purposes to spread the word about yearbook sales.
Has your yearbook staff thought about turning the halls at school into a spooky haunted house over the next couple weeks?
If not, there might still be time to do so. The staff should have a great time creating the haunted house and it’s a chance to raise some money for yearbook at the same time.
Walsworth just announced the first group of monthly prize winners in The Big Event promotion they are running this school year, working with yearbook staffs to make yearbook signing parties premiere events.
Just what exactly did September winners Wayzata, Marjory Stoneman Douglas, Chippewa Valley and Warren High School win? They won a whole lot of valuable materials to be used with promoting their own signing party.
If National Yearbook Week has given you a chance to start pondering how you can increase your yearbook sales, a key component you should start thinking about is using customized marketing materials.
Walsworth provides a service for its schools designing customized marketing materials – posters, fliers, postcards. All of them with a school’s colors and mascot, yearbook sales information and custom message.
Looking for creative, fresh ideas on ways to promote and sell the yearbook?
Look no further. You can get some attention for the yearbook by using some of these guerrilla marketing techniques.
Walsworth announced the final group of monthly drawing winners this week in the Promotion Commotion marketing contest when the April winners were revealed.
The April winners demonstrated some creativity with their marketing tactics.
Love is in the air everywhere on Valentine’s Day, and today of all days is when the perfect gift idea can be priceless.
This month, and this day, can be the perfect time to run special promotions of the yearbook.
The yearbook staff at Oxford High School in Oxford, Miss., was drawn as one of the October winners in Walsworth’s Promotion Commotion marketing contest.
Recently the group received their prize of $50 worth of Pizza Hut gift certificates and, as you can see from the photo, they were suitably excited about the tasty treat.
How about this idea for a fun yearbook fundraiser?
The yearbook staff at Hot Springs High School in South Dakota held a badminton tournament at their school this week. They got nine teams to take part and raised around $300 for the yearbook program.
The October drawing winners in Walsworth’s Promotion Commotion marketing contest were announced this week, with four more schools joining the list of prize winners.
Schools continue to enroll each month, sharing the tactics they are using for marketing and promoting the yearbook.
Loading ...